Uncle Earl’s: the go-to spot in the Gong for great coffee and good sandwiches. In 2021, I was brought on to add a bit of personality to the brand, introducing a funky little pickle mascot to embody the friendly vibe of this sandwich deli café. Since then, I’ve designed a t-shirt and various social media collateral, all centred around this quirky mascot.
DELIVERABLES: T-Shirt Design, Brand Identity, Illustration, Photography, Merchandise, Social Media Content
YEAR: 2021-2023
CREDITS: Primary Branding designed by Alleyway Designs
LOCATION: Wollongong